The Captain’s Blog

3PL Central

June 26th, 2009

3plcentral.com is a website that we designed and developed for a warehouse management software provider. We designed the site to be simple, organized and approachable. It also needed to get users to easily see and follow calls to action.

Brandon Jeppson

Hytorc Calculator

June 21st, 2009

We designed and developed a flange pattern calculator for Hytorc.com. This calculator had to be intuitive and simple to use while still fulfilling the complicated job of providing the technical help that comes through using the calculator.

Brandon Jeppson

Collision Safety

June 18th, 2009

CollisionSafety.com is a website the we designed and developed for Collision Saftey Engineering. The website is designed to establish credibility of team members and help clients to have confidence in both junior and senior members abilities.

Brandon Jeppson

Setpoint

June 4th, 2009

SetPointUSA.com is a website redesign that we designed and develop for Setpoint the leader in lean automation equipment for manufacturing companies who need to assemble, test, or inspect their products. The website design was created to be more user friendly and to communicate their technical and professional prowess.

Brandon Jeppson

canopa.com

May 11th, 2009

Canopa.com is a shopping cart site and brand that we created for a client, from scratch. First, based on the criteria that the client gave us we generated several names. These names were narrowed down until they arrived at Canopa as the one they liked best. We then created several logos to embody all that the name and company stood for. After a few rounds of design a logo was choosen. Next, we created several website designs that complimented the look and feel we created in the logo and name. Once a design was choosen, we refined it and built it into the beautiful shopping cart that is found at Canopa.com. We’ve also integrated the shopping cart with the clients existing inventory system. The Canopa idenity has been extended to billboards, business cards and letterhead; but we’re just getting started. As Canopa grows we’ll help them take care of any aspect of thier brand they need to communicate effectively with thier audience.

Brandon Jeppson

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Viral Blogging Campaign

May 8th, 2009

Goldsmith Jewelers hired us to increase their brand awareness, to get their name out there and get the customers into the store. We teamed up with the local blogging community and now Goldsmith Jewelers is having record numbers visit their store. Today we captured some visual proof of the numbers of people that are coming into the store, thanks to this new blog marketing campaign. Goldsmith Jewelers couldn’t be happier! They are getting so many people coming in that they joked, “We’re going to need to fire you guys this Monday”. Who would have thought that those words would be music to our ears.

Brandon Jeppson

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Lance Face Campaign

May 1st, 2009

Every so often we have an opportunity at the Corporate Alliance Jumpstart lunches to make a presentation about our company and what we do. This year as part of our presentation we made masks to hand out to all the attendees. On the back of the mask it says “Looking like someone else is tempting “especially when it’s Lance“ but a unique identity will save you frustration and build a better brand”. After presenting and talking about the mask we a had people fill out a card to enter a drawing as well as request more info from us if they wanted to. We also presented some of the work we’ve done for clients and told about the clients and what they do. The campaign has been a great success! We’ve recieve 40 plus leads of business interested in using our services. Plus it’s given us and everyone else a great opportunities to tease Lance, and you can’t pass that up!

Brandon Jeppson

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Orasphere

April 17th, 2009

Orasphere.com is a website where we did some design and development work to sweeten up their website and make it look better.

Life or Death

April 16th, 2009

Are older media like the newspaper doomed? If they are, what other things will be doomed in the future? Is there an innovation that can save the outdated or should it just be left by the way side?

Our consumer culture has conditioned us to discarded something if it has lost it usefulness. However thanks to a declining world economy the public at large is returning to a mantra born by older generations “refurbish and reuse”. We have been blessed with imaginations and creativity. We can find multiple uses for something, multiple ways to do something and multiple solutions for something. When a thing is losing it’s usefulness and dying, we can think of how to resurrect it to give it new life and purpose.

A designer by the name of Jacek Utko used this principle of resurrection or rebirth to give new direction and hope to the dying newspaper industry in Eastern Europe. Check out this brief video of a presentation posted on TED’s website. http://www.ted.com/talks/view/id/501

What could be rethought and redesigned to give new life to your serice or product?

Brandon Jeppson

Total Dental Administrators

April 9th, 2009

TDAdental.com is a website that we designed and developed for a dental insurance company. It was designed to service four dental insurance audiences: brokers, providers, employers, and members. TDA’s website was designed to be clean, friendly, and easy to navigate.

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